OUR PROPOSAL

We help explore the market and make innovations using research tools applied to the off-line and on-line world. We nourish ourselves from different sources that provide us with consumer information in all its stages. We combine tools to generate models of data interpretation in order to obtain new, innovative and operable information.

Ayudamos a explorar el mercado e innovar utilizando herramientas de investigación aplicadas al mundo off line y on line. Facilitamos metodologías para acceder al consumidor, descubrir insights, desarrollar y optimizar productos.

Qualitative Methods

Disscusion groups
In-depth interviews
Workshops on creativity and ideas generation
Workshop insightment
Ethnographic studies
Shop along
Semiologic studies

Qualitative Methods

Home interviews
Telephone interviews
On-line interviews
Central Location
Coincidentals
Point of sale (POS)

New Approaches

On-line communities
Ethnography on mobile devices
Gamification in surveys
Digital world content generated analysis
Microsurveys